Our Story

About Natural By She

Born from a deep love for natural hair and a mission to celebrate the beauty of Black women, Natural By She has been Central Florida's home for transformative natural hair care since 2012.

Our Mission

Empowering Women to Love Their Crown

At Natural By She, we believe that natural hair is not just a style — it's a statement of identity, culture, and pride. Our mission is to provide expert, personalized natural hair care that empowers Black women to embrace and celebrate their authentic beauty.

Every client who walks through our doors receives more than a hair service — they receive an experience rooted in care, expertise, and genuine love for the craft.

500+

Happy Clients

12+

Years Experience

3

Expert Stylists

Our mission

What We Stand For

Celebrate Every Crown

We believe every natural hair texture is beautiful and deserves expert, loving care.

Natural First

We use only clean, natural products that nourish and protect your hair's health.

Personalized Care

No two heads of hair are the same. Every client gets a tailored experience.

Community Rooted

We're proud to serve and uplift the Black community in Central Florida and beyond.

The Face Behind the Crown

Meet the Stylist

Zara Mitchell — Founder of Natural By She

Founder & Lead Stylist

Zara Mitchell

Certified Trichologist · Natural Hair Specialist

Growing up, Zara watched her mother spend hours detangling, twisting, and styling her hair — and in those moments, she fell in love with the ritual of it all. What started as braiding her cousins' hair in the living room became a lifelong calling.

After earning her cosmetology license and completing advanced training in trichology, Zara founded Natural By She in 2012 with one simple belief: every Black woman deserves a stylist who truly understands her hair.

Today, Zara has transformed hundreds of crowns across Central Florida — from big chops to loc journeys, from color corrections to bridal styles. Her approach is always the same: listen first, educate always, and celebrate the hair you were born with.

Specialties

Natural TransformationsTrichologyProtective StylesColor & HighlightsLoc JourneysBridal Hair
“Your hair is your crown. I'm just here to help it shine the way it was always meant to.”

The Full Dream Team

Zara Mitchell

Zara Mitchell

Lead Stylist & Founder

With 12+ years of experience, Zara is a certified trichologist and natural hair specialist who has transformed hundreds of crowns across Central Florida.

Natural TransformationsTrichologyColor
Keisha Brown

Keisha Brown

Protective Styles Specialist

Keisha is the queen of protective styles — from knotless braids to butterfly locs, her precision and artistry are unmatched.

Box BraidsLocsTwists
Amara Osei

Amara Osei

Color & Texture Expert

Amara brings a fine arts background to every color service, creating stunning, personalized looks that celebrate natural texture.

ColorHighlightsTexture

Our Journey

2012

The Beginning

Started as a home-based stylist in Central Florida, serving friends and family with a passion for natural hair.

2015

First Studio

Opened the first Natural By She studio in Central Florida, specializing exclusively in natural hair.

2018

500 Clients

Reached 500 happy clients and launched our signature personalized consultation program.

2022

Award Winning

Named Central Florida's Best Natural Hair Salon two years running.

2024

Online Booking

Launched our online booking system to make appointments more accessible for all clients.

Ready to Join the Crown Family?

Book your first appointment and experience the Natural By She difference.